The US Open 2024: Where Sport Meets Style

The US Open 2024: Where Sport Meets Style



The final Grand Slam of the year is upon us, ushering in a new season of tennis and with it a new style is being courted. The tennis world's gaze as of today will now be focussed on New York City for the US Open - a tournament that stands apart in more ways than one. For players, tennis fans and fashion enthusiasts alike, the US Open is not just for athletic prowess, but equal parts a celebration of individuality, flair and the unique energy of the big apple.

The US Open is often described as the most eclectic of all the Grand Slams, and is hosted at the USTA Billie Jean King National Tennis Center in Flushing Meadows. What is so unique about this tournament is the vibe it generates, blending the sophistication of the sport with the raw energy of New York City. Unlike the traditional elegance of Wimbledon or the fiery passion of the French Open, the US open is where players express their individuality, both in their game and their attire. Here the crowds are louder, the lights are brighter and the expectations are higher. This is a tournament where bold colours, innovative designs and daring fashion choices shine. As the world watches, it is up to the players and sponsors to make sure their style is as sharp as their game. At Uomo Sport & Donna Sport, we certainly adhere to that ethos.

The hard courts of the US Open demand a different approach compared to the clay of Roland Garros or the grass at Wimbledon. The surface is faster, and the bounce is higher, necessitating attire that balances agility with comfort. Players need outfits that allow for maximum movement while withstanding the intense conditions. The US Open is also famous for its thrilling night sessions and with that comes bright lighting. Players like to opt for bold or eye catching colours and designs that stand out. NYC's fashion forward mindset permeates the tournament, with outfits on court and in the crowd that push boundaries and incorporate the latest trends.

Here are our top recommendations for hard court dressing that will help you look, feel and play your best.

Dynamic Performance Polo

our Retro IV Polo Sportiva in Marrone, our Como Polo or our new autumn Oceano di Mezzanotte Retro IV polo in Bermuda pink trim. All are lightweight and beautiful Italian fabrics of the highest quality, but also functional with moisture wicking technology and a four way stretch. The modern fit is elegant but equally allows for unrestricted movement.



High Performance Shorts

Pair one of our polos with our new Oceano Di Mezzanotte Energia IV short with Bermuda pink trim, or for a bolder, brighter pop of colour our Energia II short in French blue / orange and our Energia III short in rosa or lotus blu. All our shorts are non curling, quick drying and breathable with a tailored fit.



High Impact Tennis Dress

For women, our Donna Sport Navy Le Club dress showcases built in UV protection, combining style with substance. Designed to flatter every figure, our dress also supplies the necessary support for high impact play on court. Worn below by our ambassador and Olmpic silver medal winner Donna Vekic.



Bold Colour, High Performance Skirt

For a pop of colour on court, yet still ultra high performance, our Donna Sport Sportiva Rossa pleated skirt (also comes in verde) is always a winner where style meets function. This piece has now been solidified in the Olympic hall of fame when Donna Vekic wore it winning the silver medal at this year's games in Paris and more recently at the Cincinnati open (pictured below). We cannot wait to see all the Donna Sport pieces Donna wears at the US open!



Accessories 

To top off any look on court, we would be remiss if we didn't include our wristbands or caps which we offer in many bright and bold colours for both men and women. Perfect for hard court dressing, especially under the bright lights or daytime glare!



See you at the US Open, where style meets performance and champions are made.

For the full collection, visit our website:

www.uomosport.com












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